Is a Hyundai Ute on the Horizon?

February 12, 2024 5:54 pm
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The exciting prospect of Hyundai making a ute for Australia has been bolstered by recent trademark filings.

Does Hyundai have a ute in its future plans? Recent revelations from trademark filings have sparked speculation about Hyundai’s potential entry into the electric ute market, with the name ‘Hyundai Ioniq T10’ a likely candidate.

The discovery of this name being trademarked in Australia suggests that the model will be electric (Ioniq) and potentially styled as a large pickup (with the ‘T’ perhaps denoting its truck-like proportions).

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We here at Frankston Hyundai– Bayside’s trusted Hyundai dealer in Melbourne – have no confirmation at all yet from the brand, however this is an exciting piece of information.

What we do know is that the greater Hyundai group has been developing a ute for use within its arm of brands, and this means it is indeed possible that a variant will be produced wearing the Hyundai badge. Given the popularity of utes in Australia, our market would surely be high on the list of candidate markets!

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Pictured here is the Hyundai Santa Cruz, a lifestyle ute produced for North America, but not Australia.

If there’s a greenlight for a dual-cab ute project, it would be something still a way off – perhaps with no arrival or reveal until after 2025. With no real clues except this name trademark filing, it’ll likely in the early stages of development still.

However, tradies are already covered for by Hyundai with the Staria Load a popular van for hauling loads. We can easily assist in test drives from our convenient Seaford location, along with previews of Hyundai’s electric models, such as the Kona Electric.

Simply contact us, and we’ll work with you to find a time for a tour of our great range of models!